Thursday, February 28

Week 2: Campaigns as wild as the weather!

Hi again Officeworks gang!

Week two of our stalls and O-days and Market days has been in full swing this week.

Queensland settled soggily into a second week of wet weather and rain. Victoria, Tasmania and South Australia decided to jump onto the rain bandwagon too - many an ambassador got out the rubber-soled shoes this week!

Meanwhile NSW was sweltering! Almost heatwave-like temperatures left our ambassadors sweating in their stalls, providing just as much of a challenge to keep up the motivation.

But keep up the motivation they did, as all the teams campaigning this week did. I got so many excited phonecalls from you all, the weather couldn't dampen your spirits, and there were some ingenious activities that went on, using that creative manpower to make the Officeworks stalls some of the most memorable stalls on campus.

Here's a quick squiz at a few of the energetic teams working away this week:

Team Macquarie (NSW) with a happy winner!

Team Swinburne (VIC) with a super schnazzy stall table!

Team QUT Gardens Point (QLD) with killer  stall decorations!

Team RMIT (VIC) drawing quite the limbo crowd!

Team QUT Kelvin Grove (QLD) and their fantastic stall!

Team USYD (NSW) with one heck of a stall front and chalk!

Team UNSW (NSW) drawing the people in!

And many MANY more. It's been a crazy fun-filled week, that's still going!

Take a look at all these fantastic efforts - for stall ideas (BIG HINT: go wild with the balloons people!) and chatting with people about Officeworks, all of our teams have been finding ways to get people to notice that Officeworks is on campus and is wild about students!

Let's keep on trucking!





Wednesday, February 27

First week's bonuses!


      


Drumroll please!
The first week of winners for our first week of bonuses!

The team from Murdoch in WA win this week's highlight:


"Our highlights of the week have been gaining experience in public speaking during the pre-lecture announcements we made through the week. We also enjoyed exploring the Jandakot Officeworks store and finding out about all their products. They’re not just about stationery! They also have EVERYTHING YOU NEED FOR YOUR OFFICE! Coffee machines, fantails, sugar, cleaning products, the list is endless. Officeworks truly is your one stop shop!
 Preparing for O-day was exciting. We loved baking cupcakes and making posters for the stall, very messy and very fun. Lastly, O-day itself was amazing. The limbo contest proved to be a huge hit. The donut-eating contests were also popular. We had people lining up and crowds all over Bush Court to watch and compete for a chance to win the amazing prizes. The Officeworks clackers were ideal for setting a fun atmosphere, getting people pumped and telling everyone that a competition was about to start. Students kicking Officeworks footballs around could be seen all over Bush Court proving them to be a great hit and also easy advertising. By the end of the day, it was obvious our stall had been successful - we were all happy, but exhausted and all the freebies had been snatched up by eager students. All in all, we had a great time mingling with people, telling them about Officeworks, learning about Officeworks ourselves and gaining new skills that we will definitely be able to use again."


Yay!




The team from Edith Cowan University in WA win this week's photo bonus:


 

These pics and more showed the whole fantastic array of things going on in team ECU's campaign. Happy prize-winners, fantastic stall presence, limbo comps, and happy energetic ambassadors!


And the team from the University of Queensland in QLD win this week's bonus for campaign management.

James and Madeline were on the ball and organised well before their stall day. Then we got a call that UQ's union had changed their mind about Officeworks being present on their Market Day, and cancelled our booking. This was a huge last minute change to all the plans both Maddy and James had been making in all their preparation work. But we found our way into being involved with the O-Week activities at the colleges at UQ, and so the week turned back into a full on week with even MORE events and activities than had originally been planned. Add to this the absolutely disgusting wet weather happening at the time in Queensland, and the week could have been a disaster.

But James and Madeline absolutely shone. Each day's events had last-minute planning needed, between the ambassadors, me, the events coordinators at the colleges, and the Officeworks store reps. James and Maddy kept me updated with everything that was going on, remained organised, and kept their campaign objective in focus throughout the week. They also kept the energy levels up and got people enthusiastic about Officeworks- Madeline woke up mid-week (on her Birthday!) to find her street had been flooded, but all she cared about was that it meant she'd come a little later than planned because she now had to take the train. Talk about dedication to the red and blue!


Congratulations guys!


Monday, February 25

Week One: wild, wet, wonderful!

Hello again Officeworks gang!

This is an update of how the first week of campaigns went. What a week! Our Queensland teams were almost underwater, so had a lot of last minute shuffling around of activities and plans (where do you put a whole lot of cardboard boxes when everything is wet??!). But they kept their enthusiasm up through the damp, and had a whole world of fun, and found that people were still crazy about stationery even when it rained!

Our WA teams had the opposite in weather last week- nothing but sunshine! They too were popular among the students with all the Officeworks goodies - I told you we'd attract a crowd!

A couple more were ramping up in NSW too- UTS had a marathon second stall day that went into the evening!

In the mean time, here are a few photos of some of our teams who have already started on stall days. Check out the Officeworks enthusiasm! For those of you who have yet to have their stall day, this is a great opportunity to see some great examples of stalls and be inspired- there are different vibes, different styles, but each of them use the Officeworks colours and posters and themes to really make their stall stand out a mile. How good do they look!

Check them out:

Team ECU (WA)

Team Uni SA (SA)

Team UTS (NSW)



Keep tuned in as well for an announcement of the first batch of bonuses in our next post! 



Thursday, February 21

!! Major Bonus Announcement !!

ATTENTION ATTENTION ! !


We have finalised our NATIONAL CAMPAIGN BONUS!


This has been a tricky process for me, but I can now announce what the major bonus will be for the Overall National Campaign Bonus.
I have decided to make this bonus for the winning team, so I could make it truly worthy of all these exclamation marks.

...wanna know what it is?

Ahem:

The winning team, who are awarded the Overall National Campaign Bonus, 
will be going to the festival of their choice, and taking a friend with them!

Any festival, and within the next 12 months (most of them happen in January and I don't want you to miss out!).

This is a pretty darn cool prize if you ask me!

So get out there, and make this campaign the best one ever!!

Tuesday, February 19

Let's get this show on the road!


Things are all starting to happen now for all your stall days. Team Murdoch was the very first team, who had their stall day last Thursday, and stole the show with some fantastic-flavoured cupcakes and bright blue bows to decorate themselves along with their Officeworks shirts! Their limbo comp also seemed to draw in quite the crowd.

This week the pace is quickening with more uni teams having stall days, so exciting times!

And last but not least, we should name this blog, and announce the winner of the very first Officeworks bonus for best blog name!

Congratulations to Elynne and Katie from QUT who came up with our blog name The Office Hub, you've won yourselves a $20 Coles Myer voucher to spit between you! That's a fun little way to start of the campaign wouldn't you say!

I'll leave off for now, but stay tuned to see and hear more news from your campaigns all around the country!


Team Murdoch limboing up a storm!

Monday, February 18

Congratulations new ambassadors!

A big hello to this year's campaign ambassadors for Officeworks and SMA 2013!

You are a big bunch of eager and fresh-faced staff ready to go out and have a blast on your marketing campaigns!

From Perth to Tasmania, Sydney to Queensland and everywhere in between, this is going to be a big start to your semesters. This blog is a place to keep updated with all the activities running nation-wide by all your SMA compatriots. I will post the best photos/highlights/bonus reports each week, and any other important things going on. 

We also support the sharing of great ideas- this is a national brain-storming hub, where you can show off the fantastic things you guys have come up with on your campus, and can inspire other ambassadors across the country!

Remember to check back here often; the best photos and campaign successes will win bonuses each week, and next week I'll be announcing the contents of the currently-mysterious overall grand prize for best campaign ambassadorship!

Good luck gang!